A new premium coffee blend called Granite Goat was created during lockdown by the clever people at Bean14, a local coffee producer based in Guernsey. The branding that we created was inspired by the imagery of the iconic Golden Guernsey Goat and also the granite pebble stacks that appeared everywhere around the island during lockdown. The pebble stack cleverly incorporates a coffee bean and beautifully reflects with the tagline 'Coffee in Balance'. On the final coffee bag labels themselves the goat icon is printed in a special gold foil which enhances the overall look.