Tapenade Branding
We were recently commissioned to re-brand the popular local delicatessen 'Tapenade' for the new owner, Octavia Lord. The new logo reflects the increased amount of Guernsey produce that the deli is now looking to sell along with a large selection of continental produce. The use of the donkey, which is synonymous with Guernsey, is encompassed within the name and there is also a nod to island life with the illustration of the sun and a gull. We also created a bespoke illustration for the background on the leaflet which can also be used for packaging paper. The logo has also been created as a large stamp so that paper bags etc can be stamped with the branding. Stickers have also been produced which say 'local produce', these once again encompass the donkey illustration into the wording and reinforces the new brand look.